Crafting tomorrow's narrative
Double materiality as an innovation trailblazer Whether you've already started documenting your sustainability plans or not, you may have...
How CSRD-ready is your portfolio?
Navigating climate reporting and new business opportunities Chances are you've already come across it: the CSRD reporting. It's a fresh...
CSRD through the eyes of a marketeer
When everyone was returning from the summer holidays, and way ahead of the new year plans that have to be made for 2024, Sandra Horlings...
Taking the next step forward in the Circular Economy
During the Week of the Circular Economy, Innoboost hosted several sessions on the next step forward in the Circular Economy. In our...
Farming while reviving the soil is possible
How do we communicate the story of regenerative farming to shoppers, so they choose to shop conscientiously? Understanding this and...
Design for Planet First
As member of an international think tank on Branding, Sandra has organized an exploration into a new perspective. Instead of thinking...
How is creativity working for you?
Sandra Horlings explains how she uses creativity to create profit to be proud of. Very personal and practical. Listen to the podcast:...
Four lessons for circular entrepreneurs
By now, almost everyone knows what a circular economy is. For business it’s about minimising the depletion of natural resources and...
Listen to the Radio
Invited by Jeroen Busscher, Christiaan and Sandra shared their ideas on New Business Radio. You can listen to this podcast. (in Dutch)....
Starting Circular Business is doable (and highly desirable)
Today the Week of the Circular Economy started. It is a great initiative because lost of people and organisations are triggered on the...
Demanding customers favor ethical brands
As member of an international think tank on Branding Sandra has been exploring the concept behind Brands with a Conscience. Understanding...
Roadmap to solutions
Although we are an innovation consultancy, the way we offer our services has dramatically changed over the years. We have become really...
How much value do you destroy?
Most of the time our client conversations are about new business value creation. At brand level, business or benefit level. Our...
Circular Business: collaborate and circulate
Do you want to know more about the potential of a circular economy?Are you, like so many others, eager to learn how you can make it work...
Small steps make big wins
Our Business Experiments are designed so ideas can move forward faster while mitigating perceived risks. And move from barrier to belief....